Modernising the digital presence for CHS Company Health Services
- Client
- CHS UK
- Industry
- Occupational health & health screening
- Website
- chs.uk.com ↗
- Regions served
- UK nationwide
The challenge
CHS Company Health Services, specialists in occupational health and health screening, needed to modernise their online presence. They were running an outdated CMS with an old theme that no longer reflected their professional standing or showcased their services.
The goal was a contemporary, user-friendly website that clearly presents their occupational health surveillance and screening services, with a strong foundation for growth through technical maintenance and SEO.
- Outdated platform: moving from an old, cumbersome CMS and theme to a modern, flexible and scalable platform.
- Service showcase: presenting specialised occupational health surveillance and screening services clearly and professionally.
- Modern design & UX: a complete design overhaul with an intuitive user experience.
- Ongoing reliability: keeping the new site stable, secure and fast after launch with WordPress support.
- Search visibility: improving reach through effective SEO, particularly local search.
The solution
A complete digital transformation: web design, development, ongoing technical maintenance and SEO.
Website modernisation & design
A brand-new website built with Elementor Pro, replacing the old CMS and theme with a sleek, intuitive platform and highly customisable pages.
Occupational health service showcase
Dedicated sections and pages that clearly explain the full range of occupational health surveillance and screening services, so potential clients find what they need.
Technical web maintenance
An ongoing maintenance plan keeps the site secure, up to date and performing well, minimising downtime and protecting the investment.
Technical SEO
A multi-part SEO strategy:
- On-page SEO: content, meta tags, headings and internal linking optimised for key occupational health terms.
- Local SEO: local citation building, keeping business information consistent across directories.
- Link building: high-quality backlinks to build domain authority and rankings.
The process
The project began with an in-depth consultation on CHS's services, audience and the limits of their old website. I planned the migration carefully to protect data and minimise disruption, then designed the new site iteratively with their feedback.
After launch, I started the maintenance routines and rolled out the SEO strategy step by step, monitoring performance and adapting as needed.
Modern, reliable and easier to find
- ModernModernised presence: a professional website that reflects CHS's expertise and strengthens the brand.
- ClearClear services: occupational health surveillance and screening services are easy for clients to understand.
- StableReliability: ongoing maintenance keeps the site stable, secure and performing at its best.
- Ranks ↑Search visibility: on-page SEO, local SEO and link building have improved rankings and targeted organic traffic.
- LocalLocal presence: citations and local SEO boosted visibility for occupational health searches in West Sussex and surrounding areas.
Time to modernise your website?
Contact me today for a professional web design & development consultation.